Turkish Character Domains in Terms of SEO
Nowadays, webmasters are acquiring domains containing their own names because domain names support Turkish characters. While this trend was very popular initially, its shortcomings became apparent over time. Below, I will discuss the advantages and disadvantages of acquiring a Turkish domain.
Advantages of Turkish Domains
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You can rank higher in Google for the relevant Turkish keyword.
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Since it represents the person's real name, it will be prominent in searches.
Disadvantages of Turkish Domains
If your blog has a global reach, some visitors may not have the characters used in your site's name. This will make it difficult for them to access your site.
To obtain a domain name with Turkish characters, you first need to convert the name you wish to register into a system-compatible format using an IDN converter. For instance, the ASCII equivalent of the domain name satış.com is xn--sat-lua4u.com. As this can sometimes lead to undesirable situations, when acquiring a domain with Turkish characters, you should consider the future of your site and the languages in which you plan to publish content.